January 16, 2007

Real Estate Postcard Q&A: What Headlines Work Best?

Question:
How do I grab attention with a headline?

Answer:
The kinds of headlines that grab attention have the following things in common. 1. They are relevant to the reader. 2. They get their point across right away. 3. They omit needless words. 4. They promise the value of whats to come. 5. Theyre interesting!

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